[WiLT] Free 'Introduction to Media' - Improving Reach training - Bristol and London

[WiL Admin]

Free 'Introduction to Media' - Improving Reach training

Bristol - Tuesday 11 December 2007 from 01:45 until 05:00 PM
London - Wednesday 12 December 2007 from 01:45 until 05:00 PM

This training seminar aims to help 'hard to reach' organisations with
their media and communications needs. Pitched at an introductory level
participants learn the skills and self-confidence to gain positive
coverage in the media and to produce better promotional materials.

Please note:
As part of the Improving Reach project this course is only available
for small to medium sized charities or volunteer organisations working
with the following priority groups:
- Black and Minority Ethnic (BME)
- Faith
- Migrant and / or Refugee
- Isolated Rural

Outcomes:
- Identify your target audience
- Target the relevant media
- Understand what makes a good news story
- Learn how to write a press release
- Build relationships with journalists
- Radio interview preparation
- Find out how to deal with difficult questions and hostile
interviewers.

Contact: Improving Reach team on 020 7876 7657 or email
improvingreach at mediatrust.org

Or book online via appropriate calendar listing at
http://www.mediatrust.org/training-events/events-calendar

Posted on WiLT blog at
http://www.freecharity.org.uk/~womeninlondon/?p=469